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Why should I be concerned about Internet privacy?

• Do you like online ads following you around from site to site?
• Can you discuss your health problems online without fear of losing insurance?
• Do you worry about publishing private information that could lead to stalking, surveillance, or identity theft?
• Does your work place monitor your Facebook or Twitter? Could you be fired over a post?
• Do you live in a country where you could be arrested or tortured based on what you post online?
• Did you know that third-parties collect information the government is not allowed to collect? The government has purchased this information too.
• Companies such as FinFisher are selling hacking software to countries and corporations to break into people’s computers and monitor them.
• Visit the EFF’s Panopticlick site to see what you are telling the world right now, before using the tools below.
• Tactical Technology Collective has tips for journalists and activists on how to increase their privacy.

60% of people polled by the WSJ.com were tremendously worried about the loss of online privacy.

The Internet appears to facilitate privacy and anonymity, but in recent years has been a battleground that pits advertisers on one side and users on the other. It has become increasingly difficult to maintain privacy on the Internet because money has gotten into the game. As online advertising has grown, companies have sprouted up, attempting to optimize Internet advertising performance by combining advertising with profiling. While individual users may not be known by name, they have become ghost profiles that are increasingly matched up with appropriate advertising. If you have found Internet ads following you from site to site, you have been profiled and are seeing the results. In this article, we will examine many methods to enhance our Internet privacy and perform operations anonymously.

One of the main goals of Internet privacy is to make that people have the ability to make informed decisions about how they act online. Users should be told ahead of time how their personal information is used and shared.

The Real Cost of Free Content

While many users assume that most content sites are free, there is a hidden price being paid, the users private information. Most online advertising companies are tracking web browsing activity across many websites in order to build profiles of users. They cross-reference and trade information to generate revenue and better target online advertising and promotions.

Hide your phone number

Once a cybercriminal gets your phone number, they can wreak all sorts of havoc including SIM Swap your phone and take over many accounts.  Hide your number or at least used a VoIP number such as Google Voice. Do not allow Google Voice to forwards Texts/Calls to your main number.

• Google
  • Remove your phone number from myaccount.google.com – Personal information
• Microsoft
  • Remove your phone number from account.live.com
• Facebook
  • Select Settings under the drop-down arrow at the top right. First, click on Mobile in the right-side menu, and remove your phone number
• Twitter
  • Click your avatar, go to Settings and Privacy, and navigate to Mobile on the right hand menu. Remove your number and use an authenticator app

Android

Turn off your advertising ID.  This is attached to all you apps, search history, purchases, recent locations and much more.

• Settings > Privacy > Ads > Delete Advertising ID

Older Android versions may have Opt Out of Ads Personalization

Chrome

Turn off 3rd party cookie tracking on both Chrome for computers and Chrome App

Settings > Security & Privacy > Block third-party cookies

Privacy Oriented Browser

brave is a browser from a mozilla co-founder, which is focused on privacy.

Internet Browser Cookies

In the past, users have been able to delete their Internet browsers’ cookies and thereby foiling efforts to track the user. Here are instructions for clearing the browser cache in Google Chrome, Microsoft Internet Explorer 9, and Mozilla Firefox.

Below is how to set browsers to not accept third-party cookies. These cookies are typically generated by tracking and advertising companies when you visit a website. Occasionally this technique will cause a website to malfunction, particularly if it uses a third-party to handle tasks like commenting.

To optimize third-party cookie privacy settings in Firefox do the following:

• Select Options… from the Tools menu
• Select Privacy tab
• Select Use custom settings for history
• Uncheck Accept third-party cookies
• Optionally select Keep until: I close Firefox – This will delete cookies after every browser session, which you may not want to happen.

To optimize third-party cookie privacy settings in Internet Explorer 9 do the following:

• Select Internet Options from the Tools menu
• Select Privacy tab
• Check Never allow websites to request your physical location under Location
• Select Advanced
• Check Override automatic cookie handling
  
• Check Block under Third-party Cookies
• Press OK

CCleaner is useful Windows utility to clear out unnecessary files including temporary files, and cookie files.

Identity Finder helps you remove personally identifiable information from your computer’s files. They have a free Windows and Mac version.

While this technique is still somewhat helpful, the advertisers have gotten smarter and utilize other tracking techniques. Consult our guides to Google Chrome, Microsoft Internet Explorer 9, and Mozilla Firefox for information.

IRS Tax Filing IP PIN

An IRS IP PIN is a six-digit number assigned to eligible taxpayers that helps prevent the misuse of their Social Security number on fraudulent federal income tax returns.

In 2019, they expanded the states that support this protection.

HTML5 and Privacy

HTML5 represents the latest standard for web design that significantly increases the flexibility and interactiveness of websites. Along with these impressive new features, comes a major privacy issue. HTML5 local storage allows data to be stored in your browser. It can potentially be used to track your movements and regenerate any cookies that you delete. New methods of blocking need to be created to block this intrusive technology.

Google Chrome and Firefox clear HTML5 local storage whenever you clear your cookies. Safari clears this when you select: Preferences -> Privacy tab -> Cookies and other website data -> Remove All Website Data

You can set Firefox to warn you whenever a website is attempting to use HTML5 local storage by selecting: Options -> Advanced -> Network -> Tell me when a website attempts to store data for offline use.

Flash Cookies

Adobe Flash also generates cookies that have been used for tracking and are difficult to remove. Adobe has a special page that requires Flash, in which you can delete your Flash cookies. Also visit this Flash configuration page to prevent 3rd parties from storing Flash content on your PC. You can install a Flash blocker to prevent these cookies from being installed on your system. Flush for the Mac, removes Flash cookies.

Adjusting Google Privacy Settings

In 2018 Google Created this Activity Tracking page to enhance privacy.

To clear Google’s “web history” which includes a log of all your searches, follow the instructions on this page.

To see and revoke access to your Google account by third-party sites, follow the instructions on this page. Also turn on Do Not Track.

To get a copy of everything Google has stored about you, visit Google Takeout. Additional Google services not covered by Takeout are located at Data Liberation.org. To delete the information, you must visit each Google service and delete your data manually.

Privacy App

Jumbo Privacy iOS App helps set Google, Facebook, Ad settings that we have mentioned

Adjusting Facebook Privacy Settings

Our article on Facebook security covers how to adjust Facebook’s privacy settings. Keep in mind that privacy settings only prevent others from seeing your profile. Advertisers and Facebook still have access to your private profile.

AVG Privacyfix.com helps you manage your Facebook privacy settings by showing you which ones need to be fixed.

Logging Off for Privacy

Intentionally logging off a site helps preserve your online privacy. If you were on Amazon, Facebook, or Google, we recommend you log off the site and not click away to a different site. This will help prevent ads from following you.

Fact: When a someone has more information about us, we are more likely to trust them. If your personal details leaked in a company’s data breach, criminals could use that information to craft emails that look more credible.

Minimize your personal information on Facebook, Twitter, Instagram, etc. Also cleanse or set to Private your Amazon wishlists and eBay bidding history.

 Anonymous Browsing

Most modern Internet browsers have options to perform anonymous browsing. You can utilize this function to help hide your identity. Here are instructions for anonymous browsing in Google Chrome, Microsoft Internet Explorer 9, and Mozilla Firefox.

Optional third party browser plug-ins are also available to help enhance Internet privacy.

• Adblock Plus is a plug in to block ads. Firefox – Chrome
• ChromeBlock is a plugin to help increase privacy. Chrome
• Cookie Master is a Firefox plug-in to manage cookies
• Disconnect.me is a plugin to help increase privacy. Firefox – Chrome – Safari
• Do Not Track Plus is a Firefox plugin to help increase privacy.
• Ghostery is a free plug-in to view and block what trackers and advertisers a website uses. Available for most web browsers
• NoScript is an extension for both Firefox and Chrome which prevents scripting from automatically running
• PrivacySuite is a plugin to help increase privacy. Firefox – Internet Explorer (Soon)
• Trackmenot is a Firefox plug in to prevent tracking. Chrome version

Opting Out of Online Ad Personalization – Do Not Track

Advertising companies that are members of the Network Advertising Initiative (NAI) and other self-regulatory efforts allow users to opt out of personalizing ads that are shown. Here are instructions for opting out of online ad personalization in Google Chrome, Microsoft Internet Explorer, and Mozilla Firefox.

The Network Advertising Initiative also has a page that allows you to opt out of online ad personalization from a variety of member advertising companies.

Other Opt-out pages:

• AOL
• Apple iAds
• Mastercard
• SelectOut – Optout of almost 200 trackers
• Self-Regulatory Program for Online Behavioral Advertising
• Yahoo

Using Linux for Internet Privacy

Linux can be utilized to enhance our Internet privacy. We can set up a bootable Linux USB key or CD, which allows us to start up our computer into a totally clean operating system, devoid of cookies and the like. Use one that has a write lock physical switch. Consult our article Creating a Bootable Linux USB Key or CD for more information.

Using a VPN for Internet Privacy

A VPN or Virtual Private Network allows you to tunnel your Internet traffic through a third party provider, making your traffic appear to come from a different location. While this option is more complex to implement, when combined with the suggestions listed above, a VPN connection forms a very powerful tool to protect your privacy. Consult our article How to Use Wireless Networks or WiFi Safely in Public for more information. Make sure you select one that is located outside the USA and which does not logging.

Email Snooping

Yahoo was exposed in 2016 to having scan all its customer’s emails looking at incoming email streams for a digital signature associated with a known terror organization.

The ultimate way to prevent email snopping is by running your own email server.  This has a cost and can result in your emails not going through.

Credit Card Privacy

Privacy.com creates secure virtual credit card numbers, hiding your real card.

Secure Instant Messaging

Privacy relates to how easy it is to ease drop into a messaging client.  Can the government listen in?  Is it encrypted?

The EFF has a great Secure Messaging Scorecard page.
Forget about using popular ones like Whatsapp, Line, Viber, WeChat, they have all been monitored.

Try ones like:

Silent Circle
Redphone
OSTel
Chat Secure
Signal (Formerly Textsecure)

Anonymous Registration

It is annoying registering for forums and many content sites where your real information is not necessary. When asked for personal information, we suggest you enter bogus information if you wish to remain anonymous. Create an email address that is tied to this information and save this information as a profile within password management utilities.

MySudo helps you create temporary emails address and phone numbers. Free Trial.  You can also this by create multiple gmail and google voice accounts.

Removing Yourself from Online Databases

There are several large databases that contain personal information that is culled from telephone books, court records, and other third parties. You can opt out of their data by visiting the following links.

• BeenVerified
• Family Tree Now
• Intelius
• PeekYou
• PeopleSmart
• Pipl
• Spokeo
• Whitepages
• ZabaSearch

A paid service DeleteMe helps automate this for $129/year

Identity Theft Protection

If you are a Comcast subscriber, you are eligible for free Identity Guard (discontinued). Consult your ISP to see if they have any free identity theft programs.

Social Security Account Setup

While we are on the subject of protecting you from identity theft.  If you have not already setup your Social Security Account, you should set one up before a thieve makes one before you.

Or better yet, block Electronic access to your Social Security Record.

TV Privacy

If you have a Smart TV, it may be watching or listening to you.  In March 2017 a Wikileaks CIA leak indicated that they are listening in on those with Samsung TVs.

• Turn off any Smart TV Functions on your TV
• Use an external Roku or AppleTV box instead
• Use a power strip and turn off the TV’s power that way

Opting out of TV data

Many TV content suppliers log your viewing habits and sell them to other companies.  Opt-Out of this madness! Cable and satellite television networks have their own opt-out for anonymous-viewer information.

• DirectTV – Contact the company by phone, email, or mail to opt-out.
• TiVo
• Optimum.net – They removed their opt-out page.
• Comcast
• AT&T
• Vizio – Vizio TVs spied on what people were viewing, causing the FTC to sue them.  The company provided consumers’ IP addresses to data aggregators, who then matched the address with an individual consumer or household. Vizio’s contracts with third parties prohibited the re-identification of consumers and households by name, but allowed a host of other personal details – for example, sex, age, income, marital status, household size, education, and home ownership.

Turn off iPhone Diagnostic Log Sending

To turn off sending of diagnostics data to Apple do the following:

• Open Settings
  
• Select General
• Select About
• Select Diagnostics & Usage
• Click on Don’t Send

Color Laser Printer & Color Copier Privacy Issues

The Electronic Frontier Foundation (EFF) discovered that most color copiers and color laser printers have been adding invisible tracking codes to every single printed page they produce. The government asked printer makers to do this in an effort to prevent counterfeiting. The dots help track what type of printer and its serial number as well as when the document was printed.

This relativity little known tactic can undermine anonymity for political, religious, or any other reason. Users need to understand this and tell printer manufacturers that they do not like this hidden invasion of privacy. For more information, take a look at this webpage and support their efforts.

If you are purchasing a new color laser printer, try to purchase one that does not print these invisible codes.

Kindle eBook Privacy issues

Reading in the new age via eReaders such as the Kindle expose users to additional privacy issues. Previously, with physical books, it was difficult for bookstores and publishers to know whether you had really finished a book, highlighted specific passages in the book, or what book you purchased next.

With eReaders such as the Kindle your privacy has gone out the door. Kindle users have to agree to allow Amazon to store information on the device and Amazon’s servers including where you left off in the book, notes, highlights, bookmarks, and more. With all of this information, the Electronic Frontier Foundation (EFF) is pushing for legislation to prevent eBook sellers from reveling people’s reading habits without a court’s approval.

If you are concerned about your privacy, you may want to steer clear of eReaders or utilize an eReader that does not any have Internet connectivity. Find one that allows eBooks to be downloaded to a computer and manually added to your eReader.

More Resources

privacy tools.io – Lists many resources that can help you reclaim your privacy

With some leg work, we can significantly improve the privacy of our online activities.